Pay Per Click
There are many ways to advertise on Google’s Adwords platform. You can run search ads, remarketing, display ads, as well as shopping ads. In this system you bid against other companies for the top spot for any given search. This is a highly simplified view of the service, yet the easiest way to describe it. Though it can be expensive to pay for clicks, calls, or web traffic, it can be very profitable if done properly. We are Google certified in Adwords and will help you decide if Adwords is right for you, and how to get the most out of it if so. We optimize campaigns to bring in immediate web traffic and online conversions. We also run tests and reports to see how to enhance your campaign over time to maximize every penny.
Optimization & Reporting
First, we identify the type of campaigns that will work best for your business. Once we have identified the type of campaign that will work best for you, we identify the target audience, geographic parameters, and keywords that will bring you the best results. We develop ad content designed to convert traffic into sales and optimize landing pages for conversions and quality score. Once all this is done we work within your budget to provide you with the highest return on your investment possible. Every month we report to you so that you understand exactly what you are getting for your ad investment.